Showing his unique storytelling of how ice-cream is a staple of a kiwi summer, Torrell sparked a huge amount of engagement for his campaign with Tip Top. Across all content, he delivered over 200,000 impressions, while his post content reached over 75,000 people and had an incredible post engagement rate of 16%.
Author: Brooke Howard-Smith
X Games Medalist and social entrepreneur Brooke Howard-Smith spent 11 years in the US founding some of action sport’s most successful companies. After returning to New Zealand television where he worked with many of the country's best content creators and built some of the nation’s largest charity events Brooke formed WeAreTENZING, a management company that looks after over 180 of New Zealand's best athletes and content creators.