Podcasts Information and Trends

A podcast is an episodic series of spoken word digital audio files that a user can download to a personal device for easy listening. Streaming applications and podcasting services provide a convenient, integrated way to manage a personal consumption queue across many podcast sources and playback devices. Learn information facts and Trends about this platform…

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The place of Influencer Marketing today

The place of Influencer Marketing today COVID-19 has caused many brands and organisations to re-think their marketing strategies. From information found in the Influencer Intelligence:What COVID-19 means for Influencer Marketing Report we will discuss how and why in this changing landscape – brands should adapt their marketing rather than cease it altogether. Restrictions are affecting…

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Introducing Mikaela Foy

Mikaela Foy is one of WeAreTENZING’s client and campaign managers. Having graduated Auckland University of Technology with a Bachelors Degree in Communications, Majoring in Public Relations her skills in campaign management, client coordination and content creation make her a essential member of the WeAreTENZING team. Here is a short Q&A to get to know her…

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Top 3 tips for creating GREAT Influencer content

Wonder what it takes to make great influencer content? Here are our Top 3 Tips to help content creators, brands and agencies create great content that better engages their target audience. 1. Invest in the Instagram caption Over the last few years we’ve seen engagements rates go up as the caption length has increased. The…

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Welcome to the team Megan Kikuchi

The WeAreTENZING team are super excited to announce the newest member of our team Megan Kikuchi. Joining us with previous experience in Social Media marketing and having worked as an Account Executive, she will be joining us as our newest Campaign and Client Coordinator. We had Megan answer a short Q&A so that you could…

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The Democratization of Content

*THE DEMOCRATISATION OF CONTENTAnd the end of influencer marketingOn June 29, 2007 the day the first Iphone was released nokia controlled 49.4% of the smartphone market. Just six years later Stephan Elop Nokia CEO would famously say through tears at a press conference announcing the fire sale of the former market leader “we didn’t do…

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Jess and Amber Empower Women with Ralph Lauren

Jess and Amber Empower Women with Ralph Lauren When you pair a brand with influencers who share the same social purpose the authentic alignment can create phenomenal results. Jess Quinn’s and Amber Peebles latest collaboration with Ralph Lauren is a perfect example of this. Both Jess and Amber are very passionate about empowering women, giving them the strength to pursue any…

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Amber Peebles and Ora-Pure, influencer marketing driving results

Amber Peebles and Ora-Pure, influencer marketing driving results ORA Pure is one of New Zealand’s fastest growing beauty category companies. The most impressive part? 65% of their sales are generated by their Influencer marketing activity… The brand and business have been built on social media platforms and using social media influencer marketing. Owners Monique Kaminski…

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