A podcast is an episodic series of spoken word digital audio files that a user can download to a personal device for easy listening. Streaming applications and podcasting services provide a convenient, integrated way to manage a personal consumption queue across many podcast sources and playback devices. Learn information facts and Trends about this platform…
The place of Influencer Marketing today COVID-19 has caused many brands and organisations to re-think their marketing strategies. From information found in the Influencer Intelligence:What COVID-19 means for Influencer Marketing Report we will discuss how and why in this changing landscape – brands should adapt their marketing rather than cease it altogether. Restrictions are affecting…
Content Creators, one stop TV ad making shops… Whilst in Level 3 & 4 Lockdown, WeAreTENZING talent have been creating T.V. and digital campaigns by themselves in their homes for some of New Zealand and the World’s biggest companies. Many of our Content Creators have DSLR cameras and other high end equipment, they can…
5 reasons content creators are helping businesses thrive in lockdown With outdoor, theatre and radio advertising all plummeting in lockdown, brands are searching for ways to stay connected to their stakeholders and customers. Social is providing the most potent channel, and content creators ( what we once called influencers ) are one of the most…
Mikaela Foy is one of WeAreTENZING’s client and campaign managers. Having graduated Auckland University of Technology with a Bachelors Degree in Communications, Majoring in Public Relations her skills in campaign management, client coordination and content creation make her a essential member of the WeAreTENZING team. Here is a short Q&A to get to know her…
Wonder what it takes to make great influencer content? Here are our Top 3 Tips to help content creators, brands and agencies create great content that better engages their target audience. 1. Invest in the Instagram caption Over the last few years we’ve seen engagements rates go up as the caption length has increased. The…
The WeAreTENZING team are super excited to announce the newest member of our team Megan Kikuchi. Joining us with previous experience in Social Media marketing and having worked as an Account Executive, she will be joining us as our newest Campaign and Client Coordinator. We had Megan answer a short Q&A so that you could…
*CAM AND LANA + LEVIS + GOOGLEAffordable high quality contentThe team at Showroom 22 approached Cam Graves and Lana Van Hout about joining in on their already exciting collaboration with Levis and Google on the back of a very successful year of content creation for the professional athletes. In late 2018 Cam quit his job…
*THE DEMOCRATISATION OF CONTENTAnd the end of influencer marketingOn June 29, 2007 the day the first Iphone was released nokia controlled 49.4% of the smartphone market. Just six years later Stephan Elop Nokia CEO would famously say through tears at a press conference announcing the fire sale of the former market leader “we didn’t do…