5 tips for running a successful TikTok influencer marketing campaign
After the sudden surge in downloads during the 2020 lockdown and the infiltration of TikTok trends into other social media apps (and even everyday lingo!), the addictive short-form video app is officially here to stay. With over 700,000 New Zealanders downloading TikTok in 2021 and over 60,000 downloads in January 2022 alone, TikTok opens up a significant new consumer audience for brands to reach and engage with. Find out our top 5 tips to make the most of this platform and run a successful Influencer Marketing Campaign.