At the beginning of 2023, predictions surfaced that TikTok creators would discover innovative ways to deeply engage with their communities and foster authentic relationships. One of the platform's most underused elements, steadily gaining popularity, is TikTok LIVE.

The dominance of short-form videos (SFV) in the social media landscape has altered the way consumers interact with creators and brands online. Instagram Reels has emerged as a powerhouse, revolutionizing the way we engage with content. However, many users find it difficult to know how to effectively navigate, identify opportunities, and thrive on Reels.

Danni Duncan is a passionate digital creator who uses her platform to promote sustainable fashion, skincare, home styling, and proudly embracing a child-free lifestyle. As a talent management agency, we are thrilled to represent Danni and witness their impactful journey in advocating for conscious living.    Danni Duncan is a vocal advocate for sustainable fashion,…

Shaneel Lal is a remarkable individual who fearlessly flights the rights of the LGBTQ+ community and actively works towards ending harmful practices such as conversion therapy. As a talent management agency, we are honored to represent Shaneel and witness their unwavering dedication to creating a more inclusive and accepting society.    Shaneel Lal’s activism has…

Jordi Webber is a versatile and talented artist making waves in the entertainment industry. As a talent management agency, we are thrilled to represent Jordi and witness the incredible journey of this rising star.    Jordi Webber’s musical abilities are nothing short of remarkable. With a powerful and soulful voice, Jordi captivates audiences with his…

Lou Tyson Waker is a remarkable digital creator and devoted Māmā who captivates audiences with her authentic content and relatable experiences. As a talent management agency, we are thrilled to represent Lou and witness her profound impact in the digital sphere.    Lou Tyson Waker is known for her engaging digital content that resonates with…

Maria Foy, also known as Happy Mum Happy Child, is a renowned figure in the parenting community, dedicated to spreading joy, positivity, and practical advice to fellow parents. As a talent management agency, we are delighted to represent Maria and witness her impactful journey as she empowers parents worldwide. In this article, we explore Maria…

Raniera Rewiri, a rising talent in the entertainment industry, is making waves with his unique blend of creativity, passion, and artistic vision. As a talent management agency, we are thrilled to represent Raniera and witness his remarkable journey as he breaks new ground and captivates audiences.   Raniera Rewiri’s artistic repertoire knows no bounds. From…

Amber Peebles, a rising star hailing from New Zealand, has been making a name for herself in the entertainment industry with her extraordinary talent and captivating charisma. As a talent management agency, we are proud to represent Amber and witness her incredible journey as she leaves an indelible mark on the global stage.    Amber…

Tyla Nathan-Wong, a rising star in the world of rugby, has not only made a name for herself on the field but also serves as an inspiring role model off the field. As a talent management agency, we are proud to represent Tyla and witness her remarkable journey as she showcases her exceptional skills, leadership,…

Daisy Dagg, a prominent lifestyle influencer from New Zealand, has established herself as a culinary inspiration with her additional page, Everyday Simple. As a talent management agency, we are thrilled to represent Daisy Dagg and Everyday Simple and witness her culinary journey as she captivates her audience with her mouthwatering recipes.   Everyday Simple is…

Israel Dagg, a legendary figure in the world of rugby, has made an indelible mark on the sport with his exceptional talent and remarkable achievements. As a talent management agency, we are proud to represent Israel Dagg and support his journey as he continues to inspire and captivate fans around the globe.   With his…

Nehe Milner-Skudder, a talented rugby player, has been making headlines with his exceptional skills and electrifying performances on the field. As a talent management agency, we are thrilled to represent Nehe Milner-Skudder and support his journey as he continues to leave a lasting impact on the world of rugby.   With his lightning-fast speed, agility,…

Trish Peng, a talented fashion designer, has been making waves in the industry with her exceptional creations and innovative approach to design. As a talent management agency, we are delighted to represent Trish Peng and witness her remarkable journey as she establishes herself as a prominent figure in the fashion world.   Trish Peng’s designs…

Ethically Kate, a renowned sustainable lifestyle influencer, is making waves in the digital space by inspiring and educating her audience about ethical living. As a talent management agency, we are proud to represent Ethically Kate and support her mission to create positive change through her influential platform.   With a genuine passion for sustainability and…

Louis Davis, a New Zealand-based content creator, has captured the hearts of audiences worldwide with his heartwarming content featuring his daughter Anakiwa. As a talent management agency, we are thrilled to represent Louis and witness his incredible journey as a dedicated father and talented content creator.   Louis’s unique brand of content revolves around his…

Aesha Scott is a talented and dynamic personality who has made a significant impact in the entertainment industry. As a leading talent management agency, we are proud to represent Aesha and help her navigate her career to new heights.   Below deck management Known for her vibrant energy and captivating presence, Aesha Scott has become a…

Rebekah Randell is a talented actor and avid baker from New Zealand best known for her role on the popular television series Shortland Street. Rebekah has captivated audiences with her exceptional acting skills and creative culinary talents. As a talent management agency, we are excited to represent Rebekah and support her in her diverse pursuits.…

Vanya Insull famously known as VJ Cooks is a rising culinary star and food blogger who has gained a significant following for her delicious recipes and engaging content. As a talent management agency, we are thrilled to represent Vanya and help her grow her brand and reach a wider audience. VJ Cooks With a passion…

Dan Hooker is a professional mixed martial artist from New Zealand who competes in the UFC lightweight division. As a rising star in the sport, Dan has attracted a significant following on social media and has become a sought-after brand ambassador for a variety of companies.   As a talent management agency, we are proud…

Brodie Kane is a well-known media personality from New Zealand, with extensive experience in broadcasting and journalism. As a talented and dynamic presenter, Brodie has worked across various platforms, including radio, television, and digital media. As a talent management agency, we are proud to represent Brodie and help her reach her full potential.   Brodie’s…

Kimberley Crossman is a multi-talented New Zealand actress, comedian, writer, and producer who has made a name for herself in the entertainment industry both at home and abroad. With her quick wit, infectious energy, and natural talent, Kimberley has established herself as a force to be reckoned with in the world of comedy and entertainment.…

Junior Fa, a professional heavyweight boxer from New Zealand, is one of the most promising talents in the sport. As a talent management agency, we are proud to represent Junior and help him grow his career and brand.   Junior Fa began boxing at a young age, as an amateur, he had a record of…

As a talent management agency, we are always on the lookout for promising and talented content creators in the digital space. One such creator who has caught our attention is Torrell Tafa, a member of the popular comedy group, Cougar Boys.   Torrell Tafa is a New Zealand-based content creator who has made a name…

Jess Quinn is a remarkable individual who has made a significant impact in the world of fashion, fitness, and advocacy. As a leading talent management agency, we are proud to represent Jess and help her navigate her career and amplify her positive influence. Jess Quinn Management Jess Quinn’s journey is one of resilience and determination.…

Jordan Watson, popularly known as How to Dad, is a renowned New Zealand comedian and YouTube personality, famous for his entertaining and relatable parenting videos. With over 4 million followers on his social media platforms and millions of views on his videos, How to Dad has become a go-to name for parents globally.   In…

Jazz Thornton is a New Zealand filmmaker, mental health advocate, and founder of the mental health organization, Voices of Hope.

As Ruby Tui's management agency, we are so proud of all of Ruby's achievements. If your interested in working with Ruby, get in touch today

If you’re still sitting on the fence about using influencer marketing for your business, let us help you out. Think of influencer marketing as an incredibly effective form of online marketing. We’re assuming your business has already shifted to online marketing (hello digital ads, goodbye print materials). So why wouldn’t you take the next step? The first thing to remember is that behind almost every effective influencer marketing campaign, there is a knowledgeable marketing agency whose top priority is to help you grow your business. At WeAreTENZING we do this by applying proven marketing principles that you’ve used in the past – and we apply a similar methodology to the exciting medium of influencer marketing.

If you looked at any brand’s marketing plan ten years ago, you would have seen categories such as direct mail, brochures, catalogues, email marketing, radio, outdoor ads, sponsorship and maybe television. Times have changed. While some companies still use these marketing channels effectively, a new breed of marketing and advertising is taking over. Digital marketing has surpassed many traditional channels, and one, in particular, is coming out on top – influencer marketing.

If you're already using influencer marketing for your business or organisation, you will love the insights we have to share here about using it across social media platforms. But we recognise that some people are still a bit hesitant to explore the world of influencer marketing. And there are still a few of you who aren't yet convinced of the merits of using social media for your business. Yet here we are, with over a billion people actively using TikTok each month. And Instagram's reach has grown year on year since that first photo in 2010 of co-founder Kevin Systrom's dog. This tells us – aside from the obvious that human beings are unpredictable – that marketing has become more dynamic than ever before. Social media marketing and influencer marketing, in particular, are fascinating sectors to wrap our marketing minds around.

Influencer marketing has become a key part of the marketing mix for many businesses, regardless of their size or the products and services they offer. It’s become a natural extension of the traditional marketing plan and one that’s definitely worth exploring if you haven’t already. But how do you know whether you should do it yourself or work with an influencer marketing agency? If you’re struggling to gain traction or see results with your influencer marketing – or you’re struggling with your marketing in general – it’s worthwhile considering all the benefits available to you through an influencer marketing agency. Let’s look at a few here.

Meet WeAreTENZING's incredible influencers advocating for mental health in New Zealand. Jazz Thornton, Jess Quinn...

We hosted the team from Meta Australia at an event with 50 of our biggest content creators. We want to share some of the tips and tricks we learned directly from Meta.

Podcasting in Aotearoa is a growing industry. WeAreTENZING got four of our podcast experts together to discuss how to create, grow and market Podcasts. Brodie Kane, Dani Fennessy, Bel Crawford and Raniera Rewiri had a beautiful kōrero about all things podcasts. Everything from the technical side of how they create their podcasts to how to navigate sponsorships and brand partnerships. They talked about the relationship that they have with their audiences and how they market their podcasts in Aotearoa.

Women control over $31.8 trillion in worldwide spending, making them a crucial customer demographic for brands to be connecting with. The exponentially growing influencer marketing industry provides the perfect channel for brands to connect with female consumers authentically. Find out why incorporating influencers in your marketing strategy is the key to helping your brand reach the crucial female consumer.

WeAreTENZING Our TikTok Talent Wanting to incorporate TikTok influencers into your marketing strategy? The first step is you must find an authentic TikTok creator to align with. At WeAreTENZING we represent an extensive group of NZ’s most purposeful TikToker’s. Click the images below to find out more about each creator!   How to DAD Parenting…

After the sudden surge in downloads during the 2020 lockdown and the infiltration of TikTok trends into other social media apps (and even everyday lingo!), the addictive short-form video app is officially here to stay. With over 700,000 New Zealanders downloading TikTok in 2021 and over 60,000 downloads in January 2022 alone, TikTok opens up a significant new consumer audience for brands to reach and engage with. Find out our top 5 tips to make the most of this platform and run a successful Influencer Marketing Campaign.

Wearetenzing World class content created in Lockdown By Brooke Howard-Smith – CEO of WeAreTENZING Whilst in Level 3 & 4 Lockdown, WeAreTENZING talent have been creating T.V. and digital campaigns by themselves in their homes for some of New Zealand and the World’s biggest companies. Many of our Content Creators have DSLR cameras and other…

Wearetenzing Key Social Media & Influencer Marketing Trends for 2021 By Courtney Ramsdale – Content Integration Strategist It goes without saying that 2020 was a disruptive year, with businesses needing to learn to adapt to survive as COVID-19 changed consumption habits, technology and platforms evolved and we saw a huge shift in traditional brand marketing…